Passport

Alternate Title(s): Euromonitor, Global Market Information Database, GMID

Platform: Euromonitor

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Summary:

Euromonitor's market research data for countries and companies.

Description:

Euromonitor International's Global Market Information database (GMID) is a database of market research on countries, markets and companies. It provides country demographics and economic conditions; consumer lifestyle profiles; sales volume, value and forecasts for retail products; major brands and companies. Data may come from national statistics offices, inter-governmental bodies, trade associations, industry study groups, journals and trade literature. There was an upgrade to the interface for this resource implemented on October 25, 2021. Laurier Library provides access to this through our consortium, OCUL.

Subjects Covered:

Business, Business Technology Management

Associated Subject Guides:

Business, Business Technology Management

Authorized Users:

Laurier staff students and faculty

Types:

Data and Statistics

Types (Business):

Company information, Country information, Data & statistics, Industry information, Market research, Market share, PEST/PESTLE analysis, SWOT analysis

Access:

Online