Passport

Alternate Title(s): Euromonitor, Global Market Information Database, GMID

Wifi and In-library use restricted: As this resource is licensed only for Laurier staff, students and faculty, users will be required to sign in with their Laurier credentials when while on campus using Laurier wifi or Library computers that do not require signing in, as well as when off campus.

Euromonitor International's Global Market Information database (GMID) is a database of market research on countries, markets and companies. It provides country demographics and economic conditions; consumer lifestyle profiles; sales volume, value and forecasts for retail products; major brands and companies. Data may come from national statistics offices, inter-governmental bodies, trade associations, industry study groups, journals and trade literature.

Laurier Library provides access to this through our consortium, OCUL. There was an upgrade to the interface for this resource implemented on 2021-10-25 and then another on 2023-10-30.

Types:

Data and Statistics

Summary:

Euromonitor's market research data for countries and companies.

Subjects Covered:

Business, Business Technology Management

Authorized Users:

Laurier staff students and faculty

Types (Business):

Company information, Country information, Data & statistics, Industry information, Market research, Market share, PEST/PESTLE analysis, SWOT analysis

Access:

Online